The war over the Logan name has officially begun on The Bold and the Beautiful, and what started as a business disagreement is quickly turning into one of the most personal family battles we’ve seen in a long time.
Monday’s episode picked up right where Friday left off — Brooke standing firm and telling Katie she cannot use the Logan name for her new fashion house. According to Brooke, Logan Designs has been part of the Forrester umbrella for years, tied to Brooke’s Bedroom, the men’s line, and even the Belief Formula. In Brooke’s mind, the matter was settled.
Except… it wasn’t.
The Shocking Discovery: The Trademark Expired
Just when Brooke and Ridge thought they had the upper hand, Carter dropped a bombshell: the Logan Designs trademark expired over a year ago.
That single revelation sent everyone into panic mode.
Suddenly, the Logan name — a name Brooke considers her hard-earned legacy — was officially up for grabs. Liam and Carter immediately sprang into action, racing online against each other to try and secure the trademark.
The urgency in those scenes was almost comical, but the stakes were very real. Whoever wins the trademark controls the Logan name in fashion — and symbolically, control over the Logan legacy itself.
Brooke’s Comments Cross a Line
If there was any doubt that this storyline would turn ugly, Brooke erased it herself.
During a heated exchange, Brooke bluntly told Katie that her name means nothing in the fashion world, insisting that there is only one Logan the world recognizes — Brooke Logan.
Was it harsh? Absolutely.
Was it classic soap drama? Also yes.
But it was that moment that shifted this storyline from business tension into something far more emotional. Brooke wasn’t just protecting a brand — she was putting herself above her own sister.
And Katie felt every word.
Bill Pushes Katie to Break Free
Meanwhile, Bill Spencer has made his position crystal clear. He wants Katie free of Forrester influence once and for all. From Bill’s perspective, this isn’t just about a trademark — it’s about Katie finally stepping out of Brooke’s shadow and building something that belongs to her alone.
That belief puts Bill directly at odds with Ridge, and according to this week’s spoilers, their conflict is only going to escalate. Bill angrily confronting Ridge later this week suggests that things did not go smoothly with securing the Logan name.
Daily Spoilers Breakdown: What’s Coming Next
The spoilers for the rest of the week give us some important clues about where this is heading:
- Tuesday: Liam and Carter continue racing against the clock to secure the Logan trademark, while Bill pushes harder for Katie’s independence.
- Wednesday: Bill angrily confronts Ridge, and Carter blames Bill for permanently damaging Brooke and Katie’s relationship.
- Thursday: Repeat episode
- Friday: Brooke, Ridge, and Carter continue undermining Katie’s new fashion venture — a move that feels especially hypocritical after Ridge claimed he wasn’t worried about her “little startup.”
If they truly weren’t threatened, why work so hard to sabotage her?
The Bigger Picture: Could Katie Build Her Own Power Base?
This storyline feels like it’s building toward something bigger.
With Brooke, Ridge, and Carter working against her, Katie may be pushed into forming her own fashion family — possibly recruiting Eric, Hope, or others who feel overlooked or undervalued at Forrester.
If that happens, the Logan name war could end up reshaping the entire power structure of the show.
And honestly? It’s about time.
Final Thoughts
This is the kind of soap storytelling that works: layered, emotional, personal, and rooted in long-standing relationships. Brooke and Katie trading real blows — instead of one character constantly dominating the other — makes this rivalry far more compelling than many recent conflicts.
Now the question is:
Will the Logan name reunite the sisters… or destroy them completely?